%0 Book %1 GVK270336540 %A Coulson-Thomas, Colin J. %C London u.a. %D 1983 %I Heinemann %K Communication_in_marketing Kommunikation Marketing %T Marketing communications %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+270336540&sourceid=fbw_bibsonomy %@ 0434919306

@book{GVK270336540, added-at = {2009-08-21T11:04:17.000+0200}, address = {London [u.a.]}, author = {Coulson-Thomas, {Colin J.}}, biburl = {https://www.bibsonomy.org/bibtex/22b44c989ff26fb96fd21c30706b4ce17/fbw_hannover}, interhash = {b1650401ea64e2a154d416354dcabc1d}, intrahash = {2b44c989ff26fb96fd21c30706b4ce17}, isbn = {0434919306}, keywords = {Communication_in_marketing Kommunikation Marketing}, pagetotal = {XII, 339}, ppn_gvk = {270336540}, publisher = {Heinemann}, timestamp = {2009-08-21T11:20:52.000+0200}, title = {Marketing communications}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+270336540&sourceid=fbw_bibsonomy}, year = 1983 }