%0 Book %1 GVK16846053X %A ?, %C Greenvale, NY %D 1973 %K Marketing %T Journal of the Academy of Marketing Science %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+16846053X&sourceid=fbw_bibsonomy

@book{GVK16846053X, added-at = {2009-08-21T12:32:50.000+0200}, address = {Greenvale, NY}, author = {?}, biburl = {https://www.bibsonomy.org/bibtex/2bb20d4388d85d161191696bdbc6821bc/fbw_hannover}, interhash = {b72001a262bee06dc67a33542c085c44}, intrahash = {bb20d4388d85d161191696bdbc6821bc}, keywords = {Marketing}, ppn_gvk = {16846053X}, timestamp = {2009-08-21T12:33:04.000+0200}, title = {Journal of the Academy of Marketing Science}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+16846053X&sourceid=fbw_bibsonomy}, year = 1973 }