Abstract
The session begins with Krippendorff’s recollections about the Annenberg School of Communications (ASC) in the late 1960s and 1970s. He touches on ASC student discontent in 1973, the resulting unrest, and George Gerbner’s renewed tenure as dean. The history of Krippendorff’s engagement with content analysis is a major theme, including his conceptual and epistemological ideas. He recounts the backstory to his dissertation on the topic, his ongoing work through the 1970s, Krippendorff’s Alpha, and his Sage-published Content Analysis book (1980). Krippendorff describes his involvement, beginning in the late 1960s, with the International Communication Association, including his 1984–1985 presidency. He returns to the influence of Ross Ashby on his thinking about, and work on, information theory in the 1970s. The session concludes with Krippendorff describing his early courses at the ASC.
