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%0 Book
%1 GVK53895714X
%A Steiner, Michael
%A Helm, Roland
%B Jena research papers in business and economics
%C Jena
%D 2007
%I Univ., Wirtschaftswissenschaftliche Fakultät
%K Conjoint-Analyse Konsumentenverhalten Marketing Messung Präferenztheorie Theorie
%N 12/2007
%T EVAS - a new method for the customer-oriented selection of an Evoked-Set based Attribute-Set for preference measurement
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+53895714X&sourceid=fbw_bibsonomy
@book{GVK53895714X,
added-at = {2009-08-21T12:23:46.000+0200},
address = {Jena},
author = {Steiner, {Michael} and Helm, {Roland}},
biburl = {https://www.bibsonomy.org/bibtex/2c3ab4206b0cdf0ed3038ae5d77482a82/fbw_hannover},
interhash = {d3183d7807b0fa7ba61d91c51168fc63},
intrahash = {c3ab4206b0cdf0ed3038ae5d77482a82},
keywords = {Conjoint-Analyse Konsumentenverhalten Marketing Messung Präferenztheorie Theorie},
number = {12/2007},
pagetotal = {24 Bl.},
ppn_gvk = {53895714X},
publisher = {Univ., Wirtschaftswissenschaftliche Fakultät},
series = {Jena research papers in business and economics},
timestamp = {2009-08-21T12:23:52.000+0200},
title = {EVAS - a new method for the customer-oriented selection of an Evoked-Set based Attribute-Set for preference measurement},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+53895714X&sourceid=fbw_bibsonomy},
year = 2007
}
