%0 Book %1 GVK211906522 %A Spiegel, Bernt %C Berlin %D 1958 %I Duncker & Humblot %K Marketing Werbepsychologie Öffentlichkeit_<Kommunikationswissenschaft> %T Werbepsychologische Untersuchungsmethoden %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+211906522&sourceid=fbw_bibsonomy

@book{GVK211906522, added-at = {2009-08-21T12:35:02.000+0200}, address = {Berlin}, author = {Spiegel, {Bernt}}, biburl = {https://www.bibsonomy.org/bibtex/25fc4b818b18da05b61d280f959a63c98/fbw_hannover}, interhash = {d7bd30043bb32413affbdf084740dbec}, intrahash = {5fc4b818b18da05b61d280f959a63c98}, keywords = {Marketing Werbepsychologie Öffentlichkeit_<Kommunikationswissenschaft>}, pagetotal = {216}, ppn_gvk = {211906522}, publisher = {Duncker & Humblot}, subtitle = {experimentelle Forschungs- und Prüfverfahren}, timestamp = {2009-08-21T12:35:07.000+0200}, title = {Werbepsychologische Untersuchungsmethoden}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+211906522&sourceid=fbw_bibsonomy}, year = 1958 }