%0 Book %1 GVK251123014 %A Holloway, Robert J. %A Hancock, Robert S. %B The Wiley marketing series %C New York, NY u.a. %D 1973 %I Wiley %K Marketing %T Marketing in a changing environment %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+251123014&sourceid=fbw_bibsonomy %7 2. ed %@ 0471407097

@book{GVK251123014, added-at = {2009-08-21T12:35:36.000+0200}, address = {New York, NY [u.a.]}, author = {Holloway, {Robert J.} and Hancock, {Robert S.}}, biburl = {https://www.bibsonomy.org/bibtex/29e13e0200c35f237a241b98df6a5469d/fbw_hannover}, edition = {2. ed}, interhash = {e09a38f21a746c5438bedb00f9f8ae90}, intrahash = {9e13e0200c35f237a241b98df6a5469d}, isbn = {0471407097}, keywords = {Marketing}, pagetotal = {XV, 716}, ppn_gvk = {251123014}, publisher = {Wiley}, series = {The Wiley marketing series}, timestamp = {2009-08-21T12:35:40.000+0200}, title = {Marketing in a changing environment}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+251123014&sourceid=fbw_bibsonomy}, year = 1973 }