%0 Book %1 GVK246259485 %B Routledge interpretive marketing research series %C London u.a. %D 1999 %E Holbrook, Morris B. %I Routledge %K Marketing Methode Methoden Techniken_und_Organisation_der_sozialwissenschaftlichen_Forschung Verbraucherforschung Verbraucherverhalten %T Consumer value %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+246259485&sourceid=fbw_bibsonomy %@ 0415191920

@book{GVK246259485, added-at = {2009-08-21T11:23:26.000+0200}, address = {London [u.a.]}, biburl = {https://www.bibsonomy.org/bibtex/2cdd5eec623f360ee39f6f76931741e25/fbw_hannover}, editor = {Holbrook, {Morris B.}}, interhash = {ed984ae7cda8e6a1009469a57ef43e36}, intrahash = {cdd5eec623f360ee39f6f76931741e25}, isbn = {0415191920}, keywords = {Marketing Methode Methoden Techniken_und_Organisation_der_sozialwissenschaftlichen_Forschung Verbraucherforschung Verbraucherverhalten}, pagetotal = {XVI, 203}, ppn_gvk = {246259485}, publisher = {Routledge}, series = {Routledge interpretive marketing research series}, subtitle = {a framework for analysis and research}, timestamp = {2009-08-21T11:23:41.000+0200}, title = {Consumer value}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+246259485&sourceid=fbw_bibsonomy}, year = 1999 }