%0 Conference Paper %1 conf/bled/CheungT10 %A Cheung, Christy M. K. %A Thadani, Dimple R. %B Bled eConference %D 2010 %K dblp %P 18 %T The Effectiveness of Electronic Word-of-Mouth Communication: A Literature Analysis. %U http://dblp.uni-trier.de/db/conf/bled/bled2010.html#CheungT10

@inproceedings{conf/bled/CheungT10, added-at = {2016-11-26T00:00:00.000+0100}, author = {Cheung, Christy M. K. and Thadani, Dimple R.}, biburl = {https://www.bibsonomy.org/bibtex/25d13d71b1a9180c623622e5b20ff18c7/dblp}, booktitle = {Bled eConference}, crossref = {conf/bled/2010}, ee = {http://aisel.aisnet.org/bled2010/18}, interhash = {f32f468a3a73c7409bcc4e05f3bbdf69}, intrahash = {5d13d71b1a9180c623622e5b20ff18c7}, keywords = {dblp}, pages = 18, timestamp = {2016-11-29T11:36:21.000+0100}, title = {The Effectiveness of Electronic Word-of-Mouth Communication: A Literature Analysis.}, url = {http://dblp.uni-trier.de/db/conf/bled/bled2010.html#CheungT10}, year = 2010 }