%0 Conference Paper %1 conf/icis/SchwedeZJHL22 %A Schwede, Melanie %A Zierau, Naim %A Janson, Andreas %A Hammerschmidt, Maik %A Leimeister, Jan Marco %B ICIS %D 2022 %E Bjørn-Andersen, Niels %E Beck, Roman %E Petter, Stacie %E Jensen, Tina Blegind %E Böhmann, Tilo %E Hui, Kai-Lung %E Venkatesh, Viswanath %I Association for Information Systems %K dblp %T "I Will Follow You!" - How Recommendation Modality Impacts Processing Fluency and Purchase Intention. %U http://dblp.uni-trier.de/db/conf/icis/icis2022.html#SchwedeZJHL22

@inproceedings{conf/icis/SchwedeZJHL22, added-at = {2023-02-14T00:00:00.000+0100}, author = {Schwede, Melanie and Zierau, Naim and Janson, Andreas and Hammerschmidt, Maik and Leimeister, Jan Marco}, biburl = {https://www.bibsonomy.org/bibtex/23d987272d672a4ef3273b18ec1714647/dblp}, booktitle = {ICIS}, crossref = {conf/icis/2022}, editor = {Bjørn-Andersen, Niels and Beck, Roman and Petter, Stacie and Jensen, Tina Blegind and Böhmann, Tilo and Hui, Kai-Lung and Venkatesh, Viswanath}, ee = {https://aisel.aisnet.org/icis2022/digital_commerce/digital_commerce/5}, interhash = {f8c593369464114b5b70861669b3ea39}, intrahash = {3d987272d672a4ef3273b18ec1714647}, keywords = {dblp}, publisher = {Association for Information Systems}, timestamp = {2024-04-09T19:23:09.000+0200}, title = {"I Will Follow You!" - How Recommendation Modality Impacts Processing Fluency and Purchase Intention.}, url = {http://dblp.uni-trier.de/db/conf/icis/icis2022.html#SchwedeZJHL22}, year = 2022 }