Hierarchical Bayes Approach for Analyzing the Impact of Labeling on the Country of Origin Effect
K. Zulauf, A. Oswald, and R. Wagner. Proceedings of the 42nd EMAC Conference, Lost in Translation: Marketing in an Interconnected World, Istanbul, (2013)
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%0 Conference Paper
%1 wagner2013hierarchical
%A Zulauf, Katrin
%A Oswald, Axel Wolfram
%A Wagner, Ralf
%B Proceedings of the 42nd EMAC Conference, Lost in Translation: Marketing in an Interconnected World
%C Istanbul
%D 2013
%K bayes countryoforigin labeling myown
%T Hierarchical Bayes Approach for Analyzing the Impact of Labeling on the Country of Origin Effect
@inproceedings{wagner2013hierarchical,
added-at = {2013-03-25T11:52:54.000+0100},
address = {Istanbul},
author = {Zulauf, Katrin and Oswald, Axel Wolfram and Wagner, Ralf},
biburl = {https://www.bibsonomy.org/bibtex/2cf2fb0024bcb98b00d7598a81b158413/diekat},
booktitle = {{P}roceedings of the 42nd {EMAC} {C}onference, Lost in Translation: Marketing in an Interconnected World},
interhash = {f97da2b58551824434cebccf781fa7fb},
intrahash = {cf2fb0024bcb98b00d7598a81b158413},
keywords = {bayes countryoforigin labeling myown},
timestamp = {2014-06-04T10:58:36.000+0200},
title = {Hierarchical Bayes Approach for Analyzing the Impact of Labeling on the Country of Origin Effect},
year = 2013
}
