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Customer confusion in service-to-business markets

, и . ESCP-EAP working paper European School of Management, Berlin, (2008)

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Frank Jacob

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Frank Jacob

Frank Jacob

Frank-Dietrich Jacob

 

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Geschäftsbeziehungen und die Institutionen des marktlichen Austauschs. Gabler-Edition Wissenschaft Dt. Univ.-Verl., Wiesbaden, 1. Aufl издание, (2002)Marketing. Kohlhammer-Edition Marketing Kohlhammer, Stuttgart, (2009)Value-in-use of mobile technologies., , , и . MMS, том P-202 из LNI, стр. 56-67. GI, (2012)Affordances - Produkteigenschaften die zur Nutzung motivieren und wie man sie gestaltet., и . UP, стр. 134-138. Fraunhofer Verlag, (2006)Produktindividualisierung. Neue betriebswirtschaftliche Forschung Gabler, Wiesbaden, (1995)Customer confusion in service-to-business markets, и . ESCP-EAP working paper European School of Management, Berlin, (2008)Digitale Patina // Updates, Features, Facelifts - Was kommt danach?, , , , , и . UP, Gesellschaft für Informatik e.V. / German UPA e.V., (2016)Kundenintegrations-Kompetenz. ESCP-EAP Working paper Europäische Wirtschaftshochschule, Berlin, (2002)Empowered involvement and word of mouth, и . ESCP-EAP working paper ESCP-EAP, Europ. School of Management, Berlin, (2007)More than a snapshot: dynamic value-in-use emergence in e-services., и . Electron. Mark., 32 (4): 2471-2489 (декабря 2022)