TwitterGadget is a clean, robust, web 2.0 style client for Twitter.com, designed to submit status updates to Twitter via your iGoogle homepage or Gmail Account.
(mobile) microblogging offers great possibilities for advertising (includes a good example) [--> but we will need business intelligence and data mining technology to take the advance]
M. Nentwich. ita-Manuskript, ita-09-02. Institut für Technikfolgen-Abschätzung an der Österreichischen Akademie der Wissenschaften, Wien, (November 2009)