Business narrative is a set of techniques based on the collection and interpretation of stories collected from a workplace. This technique is most effective when applied to seemingly intractable problems such as culture change, trust, innovation, leadersh
B. Gunjal, and H. Shi. Proceedings of the 2008 International Conference on Information & Knowledge Engineering, IKE 2008, July 14-17, 2008 Las Vegas, Nevada, USA, page 176-182. CSREA Press, (2008)