Comment. The experience of persistent, distressing auditory verbal hallucinations (known as hearing voices) can be highly debilitating, and provision of better support for those affected is a priority for mental health services. A prominent and innovative approach is AVATAR therapy, in which staff help voice-hearers to design an audio-visual representation of the heard voice to facilitate a therapeutic dialogue, with the AVATAR voice being controlled by the therapist. After an initially promising pilot trial,1 Tom Craig and colleagues2 report encouraging evidence of AVATAR therapy's effectiveness in The Lancet Psychiatry......Please contact the library to request a copy of this article - http://bit.ly/1Xyazai