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Creating Passionate Users: Don't ask employees to be passionate about the company!


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People ask me, "How can I get our employees to be passionateabout the company?" Wrong question. Passion for our employer, manager, current job? Irrelevant. Passion for ourprofessionand the kind of work we do? Crucial. If I own company FOO, I don't need

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  • @a_olympia

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