Rückblick auf das Manchester Blog der BBC. Ökonomisch wohl vor allem sinnvoll als Lieferant von Radioinhalten. Wichtig: "The best way to get noticed online is links and the best way to get links is to give good links yourself. "
"Lesson: Newspapers need better local online products to offer advertisers (and how), and need to be much smarter and more aggressive about how they sell them..."