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%0 Book
%1 GVK255273061
%A Engel, James F.
%A Blackwell, Roger D.
%B Dryden Press series in marketing
%C Chicago u.a.
%D 1986
%I Dryden Press
%K Konsumentenverhalten USA Verbraucherorganisation Werbepsychologie
%T Consumer behavior
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+255273061&sourceid=fbw_bibsonomy
%7 5. ed
%@ 0030018927
@book{GVK255273061,
added-at = {2009-08-21T11:04:17.000+0200},
address = {Chicago [u.a.]},
author = {Engel, {James F.} and Blackwell, {Roger D.}},
biburl = {https://www.bibsonomy.org/bibtex/2b17b92dc0c6aa90eb6215b3bda1d010a/fbw_hannover},
edition = {5. ed},
interhash = {019264783ca9713774ed69061dd91177},
intrahash = {b17b92dc0c6aa90eb6215b3bda1d010a},
isbn = {0030018927},
keywords = {Konsumentenverhalten USA Verbraucherorganisation Werbepsychologie},
pagetotal = {XVII, 633},
ppn_gvk = {255273061},
publisher = {Dryden Press},
series = {Dryden Press series in marketing},
timestamp = {2009-08-21T11:06:21.000+0200},
title = {Consumer behavior},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+255273061&sourceid=fbw_bibsonomy},
year = 1986
}
