Abstract
Presents a framework for explaining the relationship between strategy,
structure, and logistics in the context of a changing environment.
In response to new competitive pressures, a manufacturing enterprise
is emerging in which resources may now be dispersed worldwide. As
distances between production facilities and pressures for fast delivery
increase, the coordination of these dispersed manufacturing resources
becomes a critical activity. Argues that logistics is well-positioned
to assume a unique role in bridging strategy and structure in the
new manufacturing environment. Develops a new model of the strategy-structure
relationship that recognizes the integral role that logistics will
play in creating the “fit� necessary to achieve competitive success.
The framework suggests that performance will be higher when the firm’s
strategy and structure are consistent with the strengths inherent
in the firm’s logistics choices.
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