%0 Conference Paper %1 conf/kdd/ChenY12 %A Chen, Ye %A Yan, Tak W. %B KDD %D 2012 %E Yang, Qiang %E Agarwal, Deepak %E Pei, Jian %I ACM %K dblp %P 795-803 %T Position-normalized click prediction in search advertising. %U http://dblp.uni-trier.de/db/conf/kdd/kdd2012.html#ChenY12 %@ 978-1-4503-1462-6

@inproceedings{conf/kdd/ChenY12, added-at = {2018-11-06T00:00:00.000+0100}, author = {Chen, Ye and Yan, Tak W.}, biburl = {https://www.bibsonomy.org/bibtex/235b73c8f058c841fc65ca28f99b1521c/dblp}, booktitle = {KDD}, crossref = {conf/kdd/2012}, editor = {Yang, Qiang and Agarwal, Deepak and Pei, Jian}, ee = {https://doi.org/10.1145/2339530.2339654}, interhash = {3ece84d75ebcf051a5f11e0b5c2ac6ea}, intrahash = {35b73c8f058c841fc65ca28f99b1521c}, isbn = {978-1-4503-1462-6}, keywords = {dblp}, pages = {795-803}, publisher = {ACM}, timestamp = {2018-11-07T14:19:41.000+0100}, title = {Position-normalized click prediction in search advertising.}, url = {http://dblp.uni-trier.de/db/conf/kdd/kdd2012.html#ChenY12}, year = 2012 }