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%0 Journal Article
%1 journals/ijabim/SarkarJM19
%A Sarkar, Abhijit
%A Jha, Ajeya K.
%A Mukherjee, Diganta
%D 2019
%J Int. J. Asian Bus. Inf. Manag.
%K dblp
%N 2
%P 1-30
%T Trucks and Brand: Role of Brand in Selling Heavy Trucks in India.
%U http://dblp.uni-trier.de/db/journals/ijabim/ijabim10.html#SarkarJM19
%V 10
@article{journals/ijabim/SarkarJM19,
added-at = {2022-01-03T00:00:00.000+0100},
author = {Sarkar, Abhijit and Jha, Ajeya K. and Mukherjee, Diganta},
biburl = {https://www.bibsonomy.org/bibtex/2f3118dd21201499cd56f7a533fc80873/dblp},
ee = {https://doi.org/10.4018/IJABIM.2019040101},
interhash = {4d770ac6ad155b0821f36a90e1e6cc44},
intrahash = {f3118dd21201499cd56f7a533fc80873},
journal = {Int. J. Asian Bus. Inf. Manag.},
keywords = {dblp},
number = 2,
pages = {1-30},
timestamp = {2024-04-09T03:37:58.000+0200},
title = {Trucks and Brand: Role of Brand in Selling Heavy Trucks in India.},
url = {http://dblp.uni-trier.de/db/journals/ijabim/ijabim10.html#SarkarJM19},
volume = 10,
year = 2019
}