%0 Conference Paper %1 conf/sbp/NararatwongLOM15 %A Nararatwong, Rungsiman %A Legaspi, Roberto Sebastian %A Okada, Hitoshi %A Maruyama, Hiroshi %B SBP %D 2015 %E Agarwal, Nitin %E Xu, Kevin S. %E Osgood, Nathaniel %I Springer %K dblp %P 153-162 %T A Novel Mental State Model of Social Perception of Brand Crisis from an Entertainment Perspective. %U http://dblp.uni-trier.de/db/conf/sbp/sbp2015.html#NararatwongLOM15 %V 9021 %@ 978-3-319-16267-6

@inproceedings{conf/sbp/NararatwongLOM15, added-at = {2022-11-22T00:00:00.000+0100}, author = {Nararatwong, Rungsiman and Legaspi, Roberto Sebastian and Okada, Hitoshi and Maruyama, Hiroshi}, biburl = {https://www.bibsonomy.org/bibtex/26a684f2e762fdf3cb8238dbdbd2698ed/dblp}, booktitle = {SBP}, crossref = {conf/sbp/2015}, editor = {Agarwal, Nitin and Xu, Kevin S. and Osgood, Nathaniel}, ee = {https://doi.org/10.1007/978-3-319-16268-3_16}, interhash = {4f05453abaaf403d1833dd600aa8638b}, intrahash = {6a684f2e762fdf3cb8238dbdbd2698ed}, isbn = {978-3-319-16267-6}, keywords = {dblp}, pages = {153-162}, publisher = {Springer}, series = {Lecture Notes in Computer Science}, timestamp = {2024-04-09T17:02:01.000+0200}, title = {A Novel Mental State Model of Social Perception of Brand Crisis from an Entertainment Perspective.}, url = {http://dblp.uni-trier.de/db/conf/sbp/sbp2015.html#NararatwongLOM15}, volume = 9021, year = 2015 }