%0 Journal Article %1 shani_exploiting_1992 %A Shani, David %A Chalasani, Sujana %D 1992 %J Journal of Consumer Marketing %K imported %N 3 %P 33--42 %R 10.1108/07363769210035215 %T Exploiting Niches Using Relationship Marketing %U http://www.emeraldinsight.com/journals.htm?articleid=856141&show=abstract %V 9

@article{shani_exploiting_1992, added-at = {2014-11-20T12:13:56.000+0100}, author = {Shani, David and Chalasani, Sujana}, biburl = {https://www.bibsonomy.org/bibtex/2037b1d5829e73bc12fb40fdd0946ee31/rlipp}, doi = {10.1108/07363769210035215}, file = {Emerald | Journal of Consumer Marketing | Exploiting Niches Using Relationship Marketing:C\:\\Users\\ba7mu1\\AppData\\Roaming\\Mozilla\\Firefox\\Profiles\\vugbsr9h.default\\zotero\\storage\\NF33J3KC\\journals.html:text/html}, interhash = {c6512a3680f1914cead5da07977d68af}, intrahash = {037b1d5829e73bc12fb40fdd0946ee31}, issn = {0736-3761}, journal = {Journal of Consumer Marketing}, keywords = {imported}, number = 3, pages = {33--42}, timestamp = {2014-11-20T12:13:56.000+0100}, title = {Exploiting Niches Using Relationship Marketing}, url = {http://www.emeraldinsight.com/journals.htm?articleid=856141&show=abstract}, urldate = {2011-02-08}, volume = 9, year = 1992 }