%0 Journal Article %1 journals/ijicst/WatkinsL13 %A Watkins, Brandi A. %A Lewis, Regina %D 2013 %J Int. J. Interact. Commun. Syst. Technol. %K dblp %N 1 %P 32-46 %T Building Marketing Relationships on Twitter: A Content Analysis of University Twitter Accounts. %U http://dblp.uni-trier.de/db/journals/ijicst/ijicst3.html#WatkinsL13 %V 3

@article{journals/ijicst/WatkinsL13, added-at = {2020-05-12T00:00:00.000+0200}, author = {Watkins, Brandi A. and Lewis, Regina}, biburl = {https://www.bibsonomy.org/bibtex/224efd407de642b57c720e2f39a2d7151/dblp}, ee = {https://doi.org/10.4018/ijicst.2013010103}, interhash = {ccfb8f396b88c18e3d50904ece87bfce}, intrahash = {24efd407de642b57c720e2f39a2d7151}, journal = {Int. J. Interact. Commun. Syst. Technol.}, keywords = {dblp}, number = 1, pages = {32-46}, timestamp = {2020-05-13T11:39:22.000+0200}, title = {Building Marketing Relationships on Twitter: A Content Analysis of University Twitter Accounts.}, url = {http://dblp.uni-trier.de/db/journals/ijicst/ijicst3.html#WatkinsL13}, volume = 3, year = 2013 }