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    Twitter power: Tweets as electronic word of mouth

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    In: Journal of the American society for information science and technology, Vol. 60, Nr. 11Wiley Online Library (2009) , p. 2169--2188.
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    • userPicture
      About: Brands and sentiments. Pretty long paper about brands and advertising in Twitter being analyzed by using sentiments. The graphics are bad. The seem to have done thorough research. Many graphs illustrations and tables, but I am not convinced that this would be a great paper to use in the seminar.
      a gripper