%0 Conference Paper %1 conf/ACMicec/WimmerY15 %A Wimmer, Hayden %A Yoon, Victoria Y. %B ICEC %D 2015 %E Lee, Jae Kyu %E Kauffman, Robert J. %E Lee, Zoonky %E Lang, Karl Reiner %E Yoo, Byungjoon %E Li, Ting %I ACM %K dblp %P 33:1-33:5 %T Leveraging Technology to Improve Intent to Purchase. %U http://dblp.uni-trier.de/db/conf/ACMicec/icec2015.html#WimmerY15 %@ 978-1-4503-3461-7

@inproceedings{conf/ACMicec/WimmerY15, added-at = {2018-11-06T00:00:00.000+0100}, author = {Wimmer, Hayden and Yoon, Victoria Y.}, biburl = {https://www.bibsonomy.org/bibtex/2c7baec59a985172fbc5bf8bb976b0521/dblp}, booktitle = {ICEC}, crossref = {conf/ACMicec/2015}, editor = {Lee, Jae Kyu and Kauffman, Robert J. and Lee, Zoonky and Lang, Karl Reiner and Yoo, Byungjoon and Li, Ting}, ee = {https://doi.org/10.1145/2781562.2781601}, interhash = {2492412d64d2652497e3d28b4906ad4b}, intrahash = {c7baec59a985172fbc5bf8bb976b0521}, isbn = {978-1-4503-3461-7}, keywords = {dblp}, pages = {33:1-33:5}, publisher = {ACM}, timestamp = {2024-04-09T19:04:31.000+0200}, title = {Leveraging Technology to Improve Intent to Purchase.}, url = {http://dblp.uni-trier.de/db/conf/ACMicec/icec2015.html#WimmerY15}, year = 2015 }