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Understanding, scoping and defining user experience: a survey approach

, , , , and . Proceedings of the 27th international conference on Human factors in computing systems, page 719--728. New York, NY, USA, ACM, (2009)
DOI: http://doi.acm.org/10.1145/1518701.1518813

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It is interesting to investigate if the UX definition proposed by ISO (2008) [10] is in line with the views we have collected with the questionnaire and discussed in this paper. The draft definition reads (we do not discuss the notes of the definition at this stage of the ISO ratification process):A person's perceptions and responses that result from the use or anticipated use of a product, system or service The definition is in line with the view by most respondents about the subjectivity of UX. The definition focuses UX on the immediate consequences of use (perceptions and responses) and also introduces the concept of ‘anticipated use’. In our questionnaire, statement 2 about ‘imagined use’ was the hardest one to answer, with 14% of respondents choosing the “I don’t understand” option. This suggests that clarifications are also needed for the term ‘anticipated use’, especially its relation to user expectations, for example, after seeing an advertisement of a product. As UX is strongly affected by contextual factors, the authors see it important to vividly imagine use cases with contextual factors to evoke realistic experiences out of anticipated use. For practitioners, it is essential to evaluate UX already in the early phases of product development, so methods for studying UX of anticipated use without an actual working system will be a very valuable support for their work. The ISO definition also addresses the object that the investigated UX is related to: product, system, or service. This means the definition is in line with our view that user experience is related to usage, and so, is a narrower concept than general ‘experience’. It is hard to pick one word for the object of UX, but it is also hard to make a list that would be comprehensive and unambiguous. Specifically, self-made or natural objects do not fit into the list, and ‘service’ is a term too broad. According to our views, user experience focuses on interaction between a person and something that has a user interface.

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