%0 Journal Article %1 journals/jtaer/SakasRTV22 %A Sakas, Damianos P. %A Reklitis, Dimitrios P. %A Terzi, Marina C. %A Vassilakis, Costas %D 2022 %J J. Theor. Appl. Electron. Commer. Res. %K dblp %N 4 %P 1383-1408 %T Multichannel Digital Marketing Optimizations through Big Data Analytics in the Tourism and Hospitality Industry. %U http://dblp.uni-trier.de/db/journals/jtaer/jtaer17.html#SakasRTV22 %V 17

@article{journals/jtaer/SakasRTV22, added-at = {2023-01-31T00:00:00.000+0100}, author = {Sakas, Damianos P. and Reklitis, Dimitrios P. and Terzi, Marina C. and Vassilakis, Costas}, biburl = {https://www.bibsonomy.org/bibtex/28f6896438ab8a8fe3bdbb6c11dc64783/dblp}, ee = {https://doi.org/10.3390/jtaer17040070}, interhash = {496e3559b90beb2c781d8ea663b19b35}, intrahash = {8f6896438ab8a8fe3bdbb6c11dc64783}, journal = {J. Theor. Appl. Electron. Commer. Res.}, keywords = {dblp}, number = 4, pages = {1383-1408}, timestamp = {2024-04-08T15:27:22.000+0200}, title = {Multichannel Digital Marketing Optimizations through Big Data Analytics in the Tourism and Hospitality Industry.}, url = {http://dblp.uni-trier.de/db/journals/jtaer/jtaer17.html#SakasRTV22}, volume = 17, year = 2022 }