%0 Conference Paper %1 conf/icis/SteinmannRSMW16 %A Steinmann, Sascha %A Rollin, Robér %A Schramm-Klein, Hanna %A Mau, Gunnar %A Wagner, Gerhard %B ICIS %D 2016 %E Ågerfalk, Pär %E Levina, Natalia %E Kien, Sia Siew %I Association for Information Systems %K dblp %T The Role of Color Contrast and Predominant Primary Color of Icons for Mobile Gaming Apps in Influencing User Reactions. %U http://dblp.uni-trier.de/db/conf/icis/icis2016.html#SteinmannRSMW16 %@ 978-0-9966831-3-5

@inproceedings{conf/icis/SteinmannRSMW16, added-at = {2016-11-22T00:00:00.000+0100}, author = {Steinmann, Sascha and Rollin, Robér and Schramm-Klein, Hanna and Mau, Gunnar and Wagner, Gerhard}, biburl = {https://www.bibsonomy.org/bibtex/2c1d4c2e1eb0af922cbd7230ddc699331/dblp}, booktitle = {ICIS}, crossref = {conf/icis/2016}, editor = {Ågerfalk, Pär and Levina, Natalia and Kien, Sia Siew}, ee = {http://aisel.aisnet.org/icis2016/HumanBehavior/Presentations/26}, interhash = {f0f312eac5da67d2e005704f5202e4bf}, intrahash = {c1d4c2e1eb0af922cbd7230ddc699331}, isbn = {978-0-9966831-3-5}, keywords = {dblp}, publisher = {Association for Information Systems}, timestamp = {2016-11-23T11:35:19.000+0100}, title = {The Role of Color Contrast and Predominant Primary Color of Icons for Mobile Gaming Apps in Influencing User Reactions.}, url = {http://dblp.uni-trier.de/db/conf/icis/icis2016.html#SteinmannRSMW16}, year = 2016 }