%0 Book %1 GVK313375836 %A Levy, Michael %B The McGraw-Hill/Irwin series in marketing %C Boston, Mass %D 2001 %E Weitz, Barton A. %I Irwin/McGraw-Hill %K Betriebswirtschaft:_Sonstiges Handel Marketing %T Retailing management %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+313375836&sourceid=fbw_bibsonomy %7 4. ed %@ 0072315776

@book{GVK313375836, added-at = {2009-08-21T11:27:57.000+0200}, address = {Boston, Mass}, author = {Levy, {Michael}}, biburl = {https://www.bibsonomy.org/bibtex/27e208c9cf898f1320fa2759a4e149f6c/fbw_hannover}, edition = {4. ed}, editor = {Weitz, {Barton A.}}, interhash = {3bfa1c8b7bf7a38578d81754b85605a3}, intrahash = {7e208c9cf898f1320fa2759a4e149f6c}, isbn = {0072315776}, keywords = {Betriebswirtschaft:_Sonstiges Handel Marketing}, pagetotal = {XXVII, 754}, ppn_gvk = {313375836}, publisher = {Irwin/McGraw-Hill}, series = {The McGraw-Hill/Irwin series in marketing}, timestamp = {2009-08-21T11:28:34.000+0200}, title = {Retailing management}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+313375836&sourceid=fbw_bibsonomy}, year = 2001 }