%0 Journal Article %1 journals/ijitdm/GubelaBLG19 %A Gubela, Robin Marco %A Bequé, Artem %A Lessmann, Stefan %A Gebert, Fabian %D 2019 %J Int. J. Inf. Technol. Decis. Mak. %K dblp %N 3 %P 747-791 %T Conversion Uplift in E-Commerce: A Systematic Benchmark of Modeling Strategies. %U http://dblp.uni-trier.de/db/journals/ijitdm/ijitdm18.html#GubelaBLG19 %V 18

@article{journals/ijitdm/GubelaBLG19, added-at = {2022-10-02T00:00:00.000+0200}, author = {Gubela, Robin Marco and Bequé, Artem and Lessmann, Stefan and Gebert, Fabian}, biburl = {https://www.bibsonomy.org/bibtex/26e5c2c9ac74ffd2a161451212af1c654/dblp}, ee = {https://doi.org/10.1142/S0219622019500172}, interhash = {4c3dda45a6e0330d0a626055c1abea51}, intrahash = {6e5c2c9ac74ffd2a161451212af1c654}, journal = {Int. J. Inf. Technol. Decis. Mak.}, keywords = {dblp}, number = 3, pages = {747-791}, timestamp = {2024-04-08T21:14:41.000+0200}, title = {Conversion Uplift in E-Commerce: A Systematic Benchmark of Modeling Strategies.}, url = {http://dblp.uni-trier.de/db/journals/ijitdm/ijitdm18.html#GubelaBLG19}, volume = 18, year = 2019 }