%0 Book %1 GVK236024353 %A Franke, Nikolaus %B Betriebswirtschaftliche Forschungsergebnisse %C Berlin %D 1997 %I Duncker & Humblot %K Buchhandel Handel Image Produzent Taschenbuch Umfrage Verlag Vertikales_Marketing %N 109 %T Das Herstellerimage im Handel %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+236024353&sourceid=fbw_bibsonomy %@ 3428091698

@book{GVK236024353, added-at = {2009-08-21T11:18:40.000+0200}, address = {Berlin}, author = {Franke, {Nikolaus}}, biburl = {https://www.bibsonomy.org/bibtex/25ff2d0cef7ae217a73d82ae4820b5543/fbw_hannover}, interhash = {4fd6ea15712e9e90b934ca0b07e6846f}, intrahash = {5ff2d0cef7ae217a73d82ae4820b5543}, isbn = {3428091698}, keywords = {Buchhandel Handel Image Produzent Taschenbuch Umfrage Verlag Vertikales_Marketing}, number = 109, pagetotal = {XVII, 315}, ppn_gvk = {236024353}, publisher = {Duncker & Humblot}, series = {Betriebswirtschaftliche Forschungsergebnisse}, subtitle = {eine empirische Untersuchung zum vertikalen Marketing}, timestamp = {2009-08-21T11:20:57.000+0200}, title = {Das Herstellerimage im Handel}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+236024353&sourceid=fbw_bibsonomy}, year = 1997 }