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%0 Book
%1 GVK192702602
%A Kurtz, David Lee
%A Boone, Louis Eugene
%B The Dryden Press series in marketing
%C Chicago, Ill. u.a.
%D 1984
%I Dryden Press
%K Marketing
%T Marketing
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+192702602&sourceid=fbw_bibsonomy
%7 2. ed
%@ 0030640873
@book{GVK192702602,
added-at = {2009-08-21T10:31:17.000+0200},
address = {Chicago, Ill. [u.a.]},
author = {Kurtz, {David Lee} and Boone, {Louis Eugene}},
biburl = {https://www.bibsonomy.org/bibtex/29b6a3d9a60d74348aa647428aaf4d1ae/fbw_hannover},
edition = {2. ed},
interhash = {645a1ef858a807d6dc3ee4a46ab96d24},
intrahash = {9b6a3d9a60d74348aa647428aaf4d1ae},
isbn = {0030640873},
keywords = {Marketing},
pagetotal = {XX, 810},
ppn_gvk = {192702602},
publisher = {Dryden Press},
series = {The Dryden Press series in marketing},
timestamp = {2009-08-21T10:32:00.000+0200},
title = {Marketing},
url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+192702602&sourceid=fbw_bibsonomy},
year = 1984
}
