%0 Book %1 GVK374051402 %A Kohrmann, Oliver %B Gabler Edition Wissenschaft %C Wiesbaden %D 2003 %I Dt. Univ.-Verl. %K Akquisition Customer_Relationship_Management Deutschland Kundenmanagement Lieferanten-Kunden-Beziehung Marketing Marktsegmentierung Telekommunikation Telekommunikationswirtschaft Theorie %T Mehrstufige Marktsegmentierung zur Neukundenakquisition %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+374051402&sourceid=fbw_bibsonomy %7 1. Aufl %@ 3824479583

@book{GVK374051402, added-at = {2009-08-21T12:16:51.000+0200}, address = {Wiesbaden}, author = {Kohrmann, {Oliver}}, biburl = {https://www.bibsonomy.org/bibtex/23233157a643b429484af8e99089fc018/fbw_hannover}, edition = {1. Aufl}, interhash = {66a6b05b073d2b1b92cc3bb6c73d6295}, intrahash = {3233157a643b429484af8e99089fc018}, isbn = {3824479583}, keywords = {Akquisition Customer_Relationship_Management Deutschland Kundenmanagement Lieferanten-Kunden-Beziehung Marketing Marktsegmentierung Telekommunikation Telekommunikationswirtschaft Theorie}, pagetotal = {XX, 190}, ppn_gvk = {374051402}, publisher = {Dt. Univ.-Verl.}, series = {Gabler Edition Wissenschaft}, subtitle = {am Beispiel der Telekommunikation}, timestamp = {2009-08-21T12:17:02.000+0200}, title = {Mehrstufige Marktsegmentierung zur Neukundenakquisition}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+374051402&sourceid=fbw_bibsonomy}, year = 2003 }