%0 Conference Paper %1 conf/hci/EliasFC15 %A Elias, Herlander %A Filgueiras, Ernesto %A de Carvalho, Breno José Andrade %B HCI (20) %D 2015 %E Marcus, Aaron %I Springer %K dblp %P 251-262 %T Ads-on Games and Fake Brands: Interactions, Commercials and Playful Branding. %U http://dblp.uni-trier.de/db/conf/hci/hci2015-20.html#EliasFC15 %V 9188 %@ 978-3-319-20888-6

@inproceedings{conf/hci/EliasFC15, added-at = {2017-06-15T00:00:00.000+0200}, author = {Elias, Herlander and Filgueiras, Ernesto and de Carvalho, Breno José Andrade}, biburl = {https://www.bibsonomy.org/bibtex/2711640bd5abd38b49aaff8d71cf135b0/dblp}, booktitle = {HCI (20)}, crossref = {conf/hci/2015-20}, editor = {Marcus, Aaron}, ee = {https://doi.org/10.1007/978-3-319-20889-3_24}, interhash = {7b8739b664fba99fcdfaecab8fbb10c1}, intrahash = {711640bd5abd38b49aaff8d71cf135b0}, isbn = {978-3-319-20888-6}, keywords = {dblp}, pages = {251-262}, publisher = {Springer}, series = {Lecture Notes in Computer Science}, timestamp = {2019-05-15T15:04:34.000+0200}, title = {Ads-on Games and Fake Brands: Interactions, Commercials and Playful Branding.}, url = {http://dblp.uni-trier.de/db/conf/hci/hci2015-20.html#EliasFC15}, volume = 9188, year = 2015 }