%0 Journal Article %1 noauthororeditor %A Binha, Vir Pratap Dr. Ganga Kumar %D 2018 %J International Journal of Trend in Scientific Research and Development %K Cashless Digital Instrument Marketing Mobile Payment Wallet management %N 4 %P 990-994 %T Enablers and Impediments of Cashless Instruments with special reference to M-Wallet '“ A Case Study of Varanasi Region %U http://www.ijtsrd.com/management/marketing-management/14168/enablers-and-impediments-of-cashless-instruments-with-special-reference-to-m-wallet-'“-a-case-study-of-varanasi-region/vir-pratap %V 2 %X This paper studied the views of people on cashless instruments particularly Mobile Wallets. The study was conducted in Varanasi region & data was collected with the help of structured questionnaire and analyzed using simple percentage method. Response from the different respondents shows that Mobile Wallet as a medium of cashless instrument is gaining momentum with the passage of time. Major challenges that can hinder the use of mobile wallets are trust issues regarding secured payment system, cyber fraud, attitude of people, lack of transparency & efficiency in digital payment system. The study shows that the introduction of Mobile Wallet will definitely pave the way for cashless economy. It helps in growth and development of Indian economy. Vir Pratap | Dr. Ganga Kumar Binha"Enablers and Impediments of Cashless Instruments with special reference to M-Wallet '“ A Case Study of Varanasi Region" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-4 , June 2018, URL: http://www.ijtsrd.com/papers/ijtsrd14168.pdf http://www.ijtsrd.com/management/marketing-management/14168/enablers-and-impediments-of-cashless-instruments-with-special-reference-to-m-wallet-'“-a-case-study-of-varanasi-region/vir-pratap

@article{noauthororeditor, abstract = {This paper studied the views of people on cashless instruments particularly Mobile Wallets. The study was conducted in Varanasi region & data was collected with the help of structured questionnaire and analyzed using simple percentage method. Response from the different respondents shows that Mobile Wallet as a medium of cashless instrument is gaining momentum with the passage of time. Major challenges that can hinder the use of mobile wallets are trust issues regarding secured payment system, cyber fraud, attitude of people, lack of transparency & efficiency in digital payment system. The study shows that the introduction of Mobile Wallet will definitely pave the way for cashless economy. It helps in growth and development of Indian economy. Vir Pratap | Dr. Ganga Kumar Binha"Enablers and Impediments of Cashless Instruments with special reference to M-Wallet '“ A Case Study of Varanasi Region" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-4 , June 2018, URL: http://www.ijtsrd.com/papers/ijtsrd14168.pdf http://www.ijtsrd.com/management/marketing-management/14168/enablers-and-impediments-of-cashless-instruments-with-special-reference-to-m-wallet-'“-a-case-study-of-varanasi-region/vir-pratap }, added-at = {2018-09-07T08:37:34.000+0200}, author = {Binha, Vir Pratap Dr. Ganga Kumar}, biburl = {https://www.bibsonomy.org/bibtex/2a7124429a89fbd8a375409995b0023da/ijtsrd}, interhash = {8341cde9f228c1ffa9f0806940785c99}, intrahash = {a7124429a89fbd8a375409995b0023da}, issn = {2456-6470}, journal = {International Journal of Trend in Scientific Research and Development}, keywords = {Cashless Digital Instrument Marketing Mobile Payment Wallet management}, language = {English}, month = {June}, number = 4, pages = {990-994}, timestamp = {2018-10-02T11:01:27.000+0200}, title = {Enablers and Impediments of Cashless Instruments with special reference to M-Wallet '“ A Case Study of Varanasi Region }, url = {http://www.ijtsrd.com/management/marketing-management/14168/enablers-and-impediments-of-cashless-instruments-with-special-reference-to-m-wallet-'“-a-case-study-of-varanasi-region/vir-pratap}, volume = 2, year = 2018 }