%0 Conference Paper %1 conf/chi/HugSMO13 %A Hug, Markus %A Suter, Nina T. %A Mekler, Elisa D. %A Opwis, Klaus %B CHI Extended Abstracts %D 2013 %E Mackay, Wendy E. %E Brewster, Stephen A. %E Bødker, Susanne %I ACM %K dblp %P 1803-1808 %T Ads suit up!: effects of website and advertiser credibility on consumer responses to banner ads. %U http://dblp.uni-trier.de/db/conf/chi/chi2013a.html#HugSMO13 %@ 978-1-4503-1952-2

@inproceedings{conf/chi/HugSMO13, added-at = {2021-10-14T00:00:00.000+0200}, author = {Hug, Markus and Suter, Nina T. and Mekler, Elisa D. and Opwis, Klaus}, biburl = {https://www.bibsonomy.org/bibtex/21d8a5491c48530759b70801c87b863b0/dblp}, booktitle = {CHI Extended Abstracts}, crossref = {conf/chi/2013a}, editor = {Mackay, Wendy E. and Brewster, Stephen A. and Bødker, Susanne}, ee = {https://doi.org/10.1145/2468356.2468680}, interhash = {91700f6b4065472d76e8b2fdb8c7e1d2}, intrahash = {1d8a5491c48530759b70801c87b863b0}, isbn = {978-1-4503-1952-2}, keywords = {dblp}, pages = {1803-1808}, publisher = {ACM}, timestamp = {2024-04-09T18:31:51.000+0200}, title = {Ads suit up!: effects of website and advertiser credibility on consumer responses to banner ads.}, url = {http://dblp.uni-trier.de/db/conf/chi/chi2013a.html#HugSMO13}, year = 2013 }