%0 Book %1 TuteAdve2008 %A Tuten, Tracy L. %C Westport, Conn. u.a. %D 2008 %I Praeger %K 2.0 Computerunterstützte Internet Kommunikation Kundenbindung Markenpolitik Marketing Netz Onlinegemeinde Virtuelles Web Werbung Wide World %T Advertising 2.0: social media marketing in a Web 2.0 world %U http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=88678436* %@ 0313352968 and 978-0-313-35296-6

@book{TuteAdve2008, added-at = {2010-02-18T19:49:07.000+0100}, address = {Westport, Conn. [u.a.]}, author = {Tuten, Tracy L.}, biburl = {https://www.bibsonomy.org/bibtex/2f3f11ca737b34f5c4f0e53cadf925a37/cbode}, description = {ELIB Suchkatalog 2008}, interhash = {986ed8efaede39ecd6d3873cd174a141}, intrahash = {f3f11ca737b34f5c4f0e53cadf925a37}, isbn = {0313352968 and 978-0-313-35296-6}, keywords = {2.0 Computerunterstützte Internet Kommunikation Kundenbindung Markenpolitik Marketing Netz Onlinegemeinde Virtuelles Web Werbung Wide World}, note = {VIII, 202 S ; 24 cm : graph. Darst.}, publisher = {Praeger}, timestamp = {2010-02-18T19:49:07.000+0100}, title = {Advertising 2.0: social media marketing in a Web 2.0 world}, url = {http://katalog.suub.uni-bremen.de/DB=1/LNG=DU/CMD?ACT=SRCHA&IKT=8000&TRM=88678436*}, year = 2008 }