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%0 Conference Paper
%1 conf/fdg/GraceJC15
%A Grace, Lindsay
%A Janssen, Dirk P.
%A Coyle, James R.
%B FDG
%D 2015
%E Zagal, José P.
%E MacCallum-Stewart, Esther
%E Togelius, Julian
%I Society for the Advancement of the Science of Digital Games
%K dblp
%T Persuasive Content: Understanding In-Game Advertising Retention in Players and Onlookers.
%U http://dblp.uni-trier.de/db/conf/fdg/fdg2015.html#GraceJC15
@inproceedings{conf/fdg/GraceJC15,
added-at = {2020-03-12T00:00:00.000+0100},
author = {Grace, Lindsay and Janssen, Dirk P. and Coyle, James R.},
biburl = {https://www.bibsonomy.org/bibtex/2e66745365dc90233cb16e6be8796bd02/dblp},
booktitle = {FDG},
crossref = {conf/fdg/2015},
editor = {Zagal, José P. and MacCallum-Stewart, Esther and Togelius, Julian},
ee = {http://www.fdg2015.org/papers/fdg2015_paper_62.pdf},
interhash = {afb2cc41e5000c43dc97875d630b0db7},
intrahash = {e66745365dc90233cb16e6be8796bd02},
keywords = {dblp},
publisher = {Society for the Advancement of the Science of Digital Games},
timestamp = {2024-04-10T02:04:39.000+0200},
title = {Persuasive Content: Understanding In-Game Advertising Retention in Players and Onlookers.},
url = {http://dblp.uni-trier.de/db/conf/fdg/fdg2015.html#GraceJC15},
year = 2015
}