Article,
The model of regional electronic marketplaces — The example of the electronic Mall Bodensee (emb.net)
Telematics and Informatics, 14 (2): 117--130 (May 1997)
DOI: 10.1016/S0736-5853(96)00028-7
Abstract
One strategy to utilize the potentials of the information age and their enabling technologies is to establish regional electronic marketplaces. The establishment of such regional electronic marketplaces and a simultaneous vision of a “global village” is not contradictory but complementary. The Electronic Mall Bodensee (emb.net) is a regional, but multi-national project that realizes an electronic marketplace for a specific region in the heart of Europe. The term “electronic marketplace” is used in this context to designate an open, virtual electronic marketplace in the sense of the ancient Agora. It provides a platform for electronic commerce and all forms of information exchange and communication between the commercial and private participants of the Mall. The emb.net has been running since summer 1995.
