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%0 Book
%1 GVK192562622
%A Livingstone, James MacCardle
%B Macmillan studies in marketing management
%C London
%D 1977
%I MacMillan
%K imported
%T A management guide to market research
%U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+192562622&sourceid=fbw_bibsonomy
%@ 0333226763