causes of conflict in online social media community When things go wrong in an online community, they can go very wrong, very quickly. The first step of understanding how to deal with conflict in your community is to be able to identify the cause or source of the friction.
Substitute a standard web services interface for a speaking tube, a business rules management system for his encyclopedic knowledge of policies and regulations, data mining or predictive analytics for his customer knowledge and adaptive control for his experimentation and you have Decision Management. The Answerer but on an industrial scale.