February 8, 2020 By Markus Reily 29 Comments
It's been 12 years since the Kindle first appeared on the scene, and within a couple of years, it became clear that e-readers were no passing fad. Z-generationen läser hellre tryckta böcker. Priskriget mellan Apple och Amazon. " Apple was determined that $14.99 should be the minimum cost. Where things got tricky was when they signed up the six major publishers to their price plan, essentially forcing Amazon to either play ball or have no ebooks to sell.

This resulted in years of antitrust lawsuits and over $150 million in sanctions against the publishers. But the standard was set. ebook prices are now dictated by “industry convention” and Amazon is forced to adhere to them."