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%0 Conference Paper
%1 conf/www/RichardsonDR07
%A Richardson, Matthew
%A Dominowska, Ewa
%A Ragno, Robert
%B WWW
%D 2007
%E Williamson, Carey L.
%E Zurko, Mary Ellen
%E Patel-Schneider, Peter F.
%E Shenoy, Prashant J.
%I ACM
%K dblp
%P 521-530
%T Predicting clicks: estimating the click-through rate for new ads.
%U http://dblp.uni-trier.de/db/conf/www/www2007.html#RichardsonDR07
%@ 978-1-59593-654-7
@inproceedings{conf/www/RichardsonDR07,
added-at = {2018-11-06T00:00:00.000+0100},
author = {Richardson, Matthew and Dominowska, Ewa and Ragno, Robert},
biburl = {https://www.bibsonomy.org/bibtex/268d7f22793faa082022af6bbf145a247/dblp},
booktitle = {WWW},
crossref = {conf/www/2007},
editor = {Williamson, Carey L. and Zurko, Mary Ellen and Patel-Schneider, Peter F. and Shenoy, Prashant J.},
ee = {https://doi.org/10.1145/1242572.1242643},
interhash = {14c526b031471cca99fc2e9bb78c9cae},
intrahash = {68d7f22793faa082022af6bbf145a247},
isbn = {978-1-59593-654-7},
keywords = {dblp},
pages = {521-530},
publisher = {ACM},
timestamp = {2018-11-07T15:39:15.000+0100},
title = {Predicting clicks: estimating the click-through rate for new ads.},
url = {http://dblp.uni-trier.de/db/conf/www/www2007.html#RichardsonDR07},
year = 2007
}