%0 Generic %1 GVK59145758X %A Sommer, Rudolf %B Reihe Edition Horizont %C Frankfurt am Main %D 2006 %I Dt. Fachverl. %K Marketing Psychologie Verbraucher %T Consumer´s mind - die Psychologie des Verbrauchers %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+59145758X&sourceid=fbw_bibsonomy %7 1. Aufl.

@online{GVK59145758X, added-at = {2009-08-21T12:25:16.000+0200}, address = {Frankfurt am Main}, author = {Sommer, {Rudolf}}, biburl = {https://www.bibsonomy.org/bibtex/2d2b457f2fad4974cdc9d89465b1f7261/fbw_hannover}, edition = {1. Aufl.}, interhash = {178e0d9133b4c0bfbebc201f2b2d84f4}, intrahash = {d2b457f2fad4974cdc9d89465b1f7261}, keywords = {Marketing Psychologie Verbraucher}, pagetotal = {Online-Ressource (263 S.)}, ppn_gvk = {59145758X}, publisher = {Dt. Fachverl.}, series = {Reihe Edition Horizont}, timestamp = {2009-08-21T12:26:45.000+0200}, title = {Consumer´s mind - die Psychologie des Verbrauchers}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+59145758X&sourceid=fbw_bibsonomy}, year = 2006 }