The purpose of this study was to find a means to increase energy conservation behavior by giving consumers immediate energy feedback. The study explored the roles of goals to save energy and kW h feedback. Feedback was given, and conservation goals set, via a simulated, technologically advanced, washing machine control panel. One hundred subjects each completed 20 simulated washing trials. Self-set and assigned goals were compared as to their effect on conservation behavior when used in combination with energy feedback. Both generated similar energy savings with the self-set goal group using 21% less energy than the control group. Social orientation, a personality factor, was found to interact with goal-setting mode, with pro-self individuals saving more energy when allowed to self-set a goal and pro-social individuals saving more energy when assigned a goal.
Description
ScienceDirect.com - Journal of Economic Psychology - Energy conservation through product-integrated feedback: The roles of goal-setting and social orientation
%0 Journal Article
%1 McCalley2002589
%A McCalley, L.T
%A Midden, Cees J.H
%D 2002
%J Journal of Economic Psychology
%K feedback energy social
%N 5
%P 589 - 603
%R 10.1016/S0167-4870(02)00119-8
%T Energy conservation through product-integrated feedback: The roles of goal-setting and social orientation
%U http://www.sciencedirect.com/science/article/pii/S0167487002001198
%V 23
%X The purpose of this study was to find a means to increase energy conservation behavior by giving consumers immediate energy feedback. The study explored the roles of goals to save energy and kW h feedback. Feedback was given, and conservation goals set, via a simulated, technologically advanced, washing machine control panel. One hundred subjects each completed 20 simulated washing trials. Self-set and assigned goals were compared as to their effect on conservation behavior when used in combination with energy feedback. Both generated similar energy savings with the self-set goal group using 21% less energy than the control group. Social orientation, a personality factor, was found to interact with goal-setting mode, with pro-self individuals saving more energy when allowed to self-set a goal and pro-social individuals saving more energy when assigned a goal.
@article{McCalley2002589,
abstract = {The purpose of this study was to find a means to increase energy conservation behavior by giving consumers immediate energy feedback. The study explored the roles of goals to save energy and kW h feedback. Feedback was given, and conservation goals set, via a simulated, technologically advanced, washing machine control panel. One hundred subjects each completed 20 simulated washing trials. Self-set and assigned goals were compared as to their effect on conservation behavior when used in combination with energy feedback. Both generated similar energy savings with the self-set goal group using 21% less energy than the control group. Social orientation, a personality factor, was found to interact with goal-setting mode, with pro-self individuals saving more energy when allowed to self-set a goal and pro-social individuals saving more energy when assigned a goal.},
added-at = {2012-12-13T17:39:07.000+0100},
author = {McCalley, L.T and Midden, Cees J.H},
biburl = {https://www.bibsonomy.org/bibtex/2c03645fb7257be1c35b7f8043222fa0e/stair},
description = {ScienceDirect.com - Journal of Economic Psychology - Energy conservation through product-integrated feedback: The roles of goal-setting and social orientation},
doi = {10.1016/S0167-4870(02)00119-8},
interhash = {19e94ee47c0732d4edb523ab07080856},
intrahash = {c03645fb7257be1c35b7f8043222fa0e},
issn = {0167-4870},
journal = {Journal of Economic Psychology},
keywords = {feedback energy social},
number = 5,
pages = {589 - 603},
timestamp = {2013-01-14T14:35:34.000+0100},
title = {Energy conservation through product-integrated feedback: The roles of goal-setting and social orientation},
url = {http://www.sciencedirect.com/science/article/pii/S0167487002001198},
volume = 23,
year = 2002
}