%0 Book %1 GVK337624674 %A Reichardt, Christian %C Wiesbaden %D 2002 %I Gabler %K Banken Direktmarketing Electronic_Commerce Finanzdienstleistungsinstitut Internet Kundenmanagement Marketing Telemarketing Versicherungen %T One-to-One-Marketing im Internet %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+337624674&sourceid=fbw_bibsonomy %7 2. Aufl %@ 3409215549

@book{GVK337624674, added-at = {2009-08-21T11:34:36.000+0200}, address = {Wiesbaden}, author = {Reichardt, {Christian}}, biburl = {https://www.bibsonomy.org/bibtex/2e02dbc5c1a7cd61e269ae38239461524/fbw_hannover}, edition = {2. Aufl}, interhash = {8f32b48e10d69dfe0466bb45f5efe330}, intrahash = {e02dbc5c1a7cd61e269ae38239461524}, isbn = {3409215549}, keywords = {Banken Direktmarketing Electronic_Commerce Finanzdienstleistungsinstitut Internet Kundenmanagement Marketing Telemarketing Versicherungen}, pagetotal = {399}, ppn_gvk = {337624674}, publisher = {Gabler}, subtitle = {erfolgreiche e-Strategien für Finanzdienstleister}, timestamp = {2009-08-21T11:51:44.000+0200}, title = {One-to-One-Marketing im Internet}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+337624674&sourceid=fbw_bibsonomy}, year = 2002 }