%0 Book %1 GVK155342053 %A Wiswede, Günter %C München u.a. %D 1965 %I Reinhardt %K Hauswirtschaft:_Allgemeines Kaufmotivation Motivation Verbraucherverhalten %T Motivation und Verbraucherverhalten %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+155342053&sourceid=fbw_bibsonomy

@book{GVK155342053, added-at = {2009-08-21T12:32:50.000+0200}, address = {München [u.a.]}, author = {Wiswede, {Günter}}, biburl = {https://www.bibsonomy.org/bibtex/2947b72005cd9741c9ac15e9b21502652/fbw_hannover}, interhash = {b686a8bda65c69ebec7fa8966d38faf9}, intrahash = {947b72005cd9741c9ac15e9b21502652}, keywords = {Hauswirtschaft:_Allgemeines Kaufmotivation Motivation Verbraucherverhalten}, pagetotal = {348}, ppn_gvk = {155342053}, publisher = {Reinhardt}, subtitle = {Grundlagen der Motivforschung}, timestamp = {2009-08-21T12:33:01.000+0200}, title = {Motivation und Verbraucherverhalten}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+155342053&sourceid=fbw_bibsonomy}, year = 1965 }