%0 Book %1 GVK129546321 %A ?, %C Chicago, Ill. %D 1964 %I Assoc. %K Betriebswirtschaft:_Allgemeines Betriebswirtschaftslehre Marketing Marketingtheorie Marktforschung %T Journal of marketing research %U http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+129546321&sourceid=fbw_bibsonomy

@book{GVK129546321, added-at = {2009-08-21T12:32:50.000+0200}, address = {Chicago, Ill.}, author = {?}, biburl = {https://www.bibsonomy.org/bibtex/21df6ce1b3ff428fed205686e9931e2d4/fbw_hannover}, interhash = {cfa044b3b2e250fa00cea43d55bb9127}, intrahash = {1df6ce1b3ff428fed205686e9931e2d4}, keywords = {Betriebswirtschaft:_Allgemeines Betriebswirtschaftslehre Marketing Marketingtheorie Marktforschung}, ppn_gvk = {129546321}, publisher = {Assoc.}, subtitle = {JMR}, timestamp = {2009-08-21T12:32:52.000+0200}, title = {Journal of marketing research}, url = {http://gso.gbv.de/DB=2.1/CMD?ACT=SRCHA&SRT=YOP&IKT=1016&TRM=ppn+129546321&sourceid=fbw_bibsonomy}, year = 1964 }