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Services marketing

, and . McGraw-Hill series in marketing McGraw-Hill, New York, NY u.a., 1. ed edition, (1996)

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Services marketing, and . McGraw-Hill series in marketing McGraw-Hill, New York, NY u.a., 1. ed edition, (1996)Qualitätsservice, , and . Campus-Verl., Frankfurt/Main u.a., (1992)Services marketing, , and . McGraw-Hill/Irwin, Boston, Mass. u.a., 4. ed. edition, (2006)Delivering quality service, , and . Free Press, New York, (1990)Services marketing, and . Irwin/McGraw-Hill, Boston, Mass. u.a., 2. ed edition, (2000)Services marketing, and . McGraw-Hill Irwin, Boston u.a., 3. ed., internat. ed. edition, (2003)