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%0 Journal Article
%1 1167842
%A Sen, Arun
%A Dacin, Peter A.
%A Pattichis, Christos
%C New York, NY, USA
%D 2006
%I ACM
%J Commun. ACM
%K analytics usability web_usage_mining
%N 11
%P 85--91
%R http://doi.acm.org/10.1145/1167838.1167842
%T Current trends in web data analysis
%U http://portal.acm.org/citation.cfm?id=1167842
%V 49
%X Considering potential reasons for the underutilization of clickstream data and suggesting ways to enhance its use.
@article{1167842,
abstract = {Considering potential reasons for the underutilization of clickstream data and suggesting ways to enhance its use.},
added-at = {2009-04-22T10:31:21.000+0200},
address = {New York, NY, USA},
author = {Sen, Arun and Dacin, Peter A. and Pattichis, Christos},
biburl = {https://www.bibsonomy.org/bibtex/233b43d75c4536476690a04dbfb2203f0/ewomant},
description = {Current trends in web data analysis},
doi = {http://doi.acm.org/10.1145/1167838.1167842},
interhash = {3e444db9354e916ce3b945b4f406d790},
intrahash = {33b43d75c4536476690a04dbfb2203f0},
issn = {0001-0782},
journal = {Commun. ACM},
keywords = {analytics usability web_usage_mining},
number = 11,
pages = {85--91},
publisher = {ACM},
timestamp = {2009-04-22T10:31:21.000+0200},
title = {Current trends in web data analysis},
url = {http://portal.acm.org/citation.cfm?id=1167842},
volume = 49,
year = 2006
}